TrustEngine 1.3.2

The TrustEngine App is an iOS mobile application tailored specifically for Loan Officers utilizing the Borrower Intelligence Platform™.

The Borrower Intelligence Platform™ itself serves as a performance marketing solution for mortgage lenders, enhancing funnel performance through proactive borrower engagement. TrustEngine continuously monitors lender databases to anticipate borrower needs effectively, transforming opportunities into substantive conversations. It empowers teams with coaching tools while prioritizing performance through an ongoing measurement and optimization process.

The TrustEngine App builds on the capabilities of the Borrower Intelligence Platform by offering:

• Urgency: Users receive daily push notifications for new or recently active loan opportunities, along with a prioritized list showcasing the most relevant opportunities and status indicators that highlight recent engagements with Borrower Creatives.
• Context and Understanding: The app provides insights into the underlying factors of each opportunity, supported by detailed borrower, property, and financial information. This enables users to fully grasp the significance of each opportunity, facilitating informed and impactful conversations.
• Clear Next Steps: Engagement tips are readily available, including talking points, as well as email, text, and phone scripts. Additionally, a recommended MortgageCoach TCA presentation aids in coaching borrowers on related loan options. The “click to contact” feature simplifies outreach efforts by allowing quick copying of scripts for immediate communication via email, text, or phone.